To Roger Fidler, 1995 represented a sea change in journalism.
For the last three years, Fidler had been directing the Information Design Lab at Knight-Ridder Inc., the nation’s second-largest newspaper chain.
Up until that point, things were looking good. Under the leadership of Jim Batten, a reporter/editor turned chairman, the company was flourishing. It owned about 30 newspapers across the U.S. and was posting millions in profits.
With Batten at the helm, the company was also investing in R&D amid a period of rapid technological change. From the IDL facility in Boulder, Colo., located right next door to an Apple Computer Inc. lab, Fidler led a staff of 10 people who were tinkering with a variety of new media techniques. They worked closely with their next-door neighbors to develop content for the Newton, a PDA predecessor. They had close ties with Japanese electronics firms Toshiba and NEC. Read the rest of this entry »
Other products under development at The News & Observer: The Newsboy Tamagotchi!
To be honest, I thought it was an April Fools joke.
On a day rife with bad spoof articles and terrible gags, I figured when blogger Ginny Skalski tweeted that Raleigh’s metro daily, The News & Observer, was going to begin distribution of an electronic edition, it was just another one of those things that would go away when the clock struck midnight and the pranksters hung it up for another year.
I was wrong. In an e-mail sent out Tuesday, The News & Observer was “proud” to hawk it’s newest product, the N&O e-edition.
Aside from the fact that the hip name already includes abbreviations, which is sure to draw the texting crowd (r u srs?), the paper’s marketing team also highlighted some of the other features of its “newest newspaper product.”
The e-edition is a digital replica of the print newspaper, available on your computer 7 days a week. It’s visually pleasing and reads like the real thing – perfect for the traveler, youngster or mover and shaker in your family.
I would love more than anything to join the managers at the N&O in a hearty laugh and a hard drink and congratulate them on a prank well pulled.